In this article you will find:

  1. The plus in setting up BOGO incentives for Gift Cards.
  2. How to set up BOGO using in the WorkFlows.

Why set up BOGO incentives for Gift Cards?

Gravity Blanket generated more than $300K in 30 days by using gift cards to incentivize purchases

Gift Card incentives are beneficial for all sides, you'll see an increase in Gift Card sales, and the customers who are purchasing a Gift Card to their loved ones will also be getting Store Credit for themselves to spend at your store. This is a double benefit, all ending up in an increase in your revenue from Gift Card and other product sales. The recipient is happy, the customer is happy, and you are the happiest! 

How to set up BOGO using the WorkFlows?

  1. Go to your Loyalty & Rewards tab==>Create WorkFlow.
  2. Choose the 'Gift Card BOGO' pre-made WorkFlow.

  3. Insert gift card product ID

 You can locate your product ID in the product page URL on your Shopify admin:

 4. If needed, edit the fields in the 'Issue Store Credit' action:

Create a collection for your Gift Card product in your Shopify admin -> Products -> Collections. Then, add your Gift Card to this collection by going to All products -> your gift card product -> collections

Then, copy the collection ID, by going to your collections tab and copying the end of the URL of the Gift Card's collection. 

Then, insert it in the collection ID section, in the 'Issue store credit' tab- 

  4. Last and most importantly, activate the WorkFlow and Save.

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